Johnson, Gerry,

Exploring strategy : texts and cases / - 11th edition. - xxviii, 797 pages : illustrations (mostly colour) ; 27 cm.

Revised edition of the authors' Exploring strategy, [2014].

Includes bibliographical references and index.

Introducing strategy -- The strategic position -- Macro-environment analysis -- Industry and sector analysis -- Resources and capabilities -- Stakeholders and governance -- History and culture -- Commentary the strategy lenses -- Strategic choices -- Business strategy and models -- Corporate strategy and diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and alliances -- Strategy in action -- Evaluating strategies -- Strategy development processes -- Organising and strategy -- Leadership and strategic change -- The practice of strategy -- Commentary on part iii strategy in action -- Case studies -- Glossary -- Index of names -- General index -- Acknowledgements.

9781292145174 129214517X 9781292145129 1292145129

2016057300


Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.

658.4012 JOH